There are some moments that you capture on film whether it be through video or pictures that truly show the personality of the person in front of the camera. Those are my favorite shots to get because there is nothing staged about it. Everything in raw form. This is a good example of that. Josh Soholt and Tyler Matthews are the owners of Gannett Ridge, which is a company focusing solely on backcountry hunting. Like they always say, "we just filled a store with everything we've always dreamed of having."
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